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African hospitality brand makes inroad in Nigerian market

The present notion of Africa as an rising market has satisfied many buyers to hunt  attainable funding alternatives in the continent. One sector that has seen an amazing progress in this regard is the hospitality sub-sector of the tourism business. Worldwide hospitality manufacturers have been  including hundreds of mattress areas in Nigeria in the final couple of years.

Nigeria is among the many first three international locations  main the cost in hospitality property funding in the continent. Lagos has obtained the very best number of worldwide hospitality brand investments.

Though large manufacturers just like the Marriott, the Radisson Group and  the Golden Tulip are  thriving  in Nigeria  ,some  indigenous continental  hospitality manufacturers appear to have discovered the surroundings troublesome and have thus  pulled out. Manufacturers just like the Protea, Solar Worldwide, African Solar and few others don’t have any severe presence proudly owning  to what they described as troublesome financial system.  Others just like the Southern Solar have turn into half and parcel of the hospitality panorama in the nation and are doing pretty nicely.

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At the moment, an  indigenous African hospitality  brand, the Icon Lodge Group (IHG), is making an inroad into the continent’s market, particularly Nigeria, with excessive profile 5 and four-star properties.

Having constructed a popularity with Mount Meru Lodge and  Palace Lodge each  in  Arusha,Tanzania and  additionally a part of the Mzizima Towers in Dar es Salaam,Tanzania, IHG is aggressively pushing into the Nigeria market.

The magic seems to spring from its capacity to  mix  skilled competence with indigenous African aptitude ,its core philosophy of  homegrown hospitality administration and a deep and holistic understanding of the hospitality sector in Africa.

Inside simply ten years of company existence, IHG has quickly developed as   a powerhouse in the African hospitality sector with operations in Kenya, Nigeria, Tanzania, The Maldives, Benin, Congo Brazzaville, Burkina Faso and Togo, amongst others. It’s offering  finish to finish hospitality administration options that span from mission conceptualization to   execution, equipping, commissioning and  administration.


It has already  has reworked  BWC Lodge on  Victoria Island Lagos.IHG additionally manages the Royal Spring Palm Lodge – By Icon- Owerri.

It’s also spreading  its tentacles to close by Benin Republic the place it’s growing the $30 million 5 star Greatest Western Premier Breeze Lodge, and Sinoconst, the proposed Chinese language contractors for the Lodge growth.


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